Bilingual Cookbook
[Melbourne, Australia]

Lecker [German for yummy], is a
bilingual German-Australian cookbook that was created independently by a photographer, Michelle Fereirra, and myself as a fundraiser for our children's school, the Deutsche Schule Melbourne [The German School Melbourne].

The book contains 30 recipes with
full-colour photography for each. It's a collection of recipes that showcase the diversity of the school community. 

_content collection & development
_concept and design of entire book
_close collaboration with photographer
_production supervision

Marketing collateral
[Melbourne, Australia]

TCK Solar is a small Melbourne based company that delivers the best solar systems to the Australian market. With an unconditional pursuit of quality, their systems outperform and outlast all others. Precision-engineered, they have been designed for optimum durability and performance. For the last few years, I have collaborating with TCK Solar as the design lead and marketing consultant.

_Printed collateral
_Exhibition backdrop
_Web site
_Car and van wraps

Massachusetts Institute of Technology
[Boston, USA]

MIT is one of the US’ leading technological universities that strives for innovation to the highest degree on a merit based system. 
The MIT Libraries are composed of 12 different Libraries, ranging from Science to Humanities, from digital to preservation. While the annual appeal shows off this wide variety of libraries and their services, the newsletter pulls them together, and gives them a friendly face and a voice.

BiblioTech newsletter
_close collaboration with client
_complete re-design
_re-naming and design of mast-head
_designed all issues from 2001-04
  2003 GOLD CASE AWARD
  Featured in Rockport design book
“The Typography Workshop”

Annual Appeal
_John Maeda inspired art-work
_concept and design
_close collaboration with client
_production management
  2004 American Library Association – Honorable Mention

Bad & Heizung Concept AG magazine
[Münster, Germany]

The bad&heizung concept AG functions as an umbrella company partnering with sanitary equipment and heating firms throughout Germany. Every two years they produce a magazine called “blue,” which showcases new developments in sanitary equipment, sustainable heating design and their technologies. This was the first issue to be sold on newsstands nationwide.

Creating a fresh and more contemporary look for this re-worked issue, included playing with the original design elements and adding new ones that function with the given identity. 

_sole responsible designer on project
 during development
_re-design and re-positioning of
  magazine for 2007 issue
_collaboration with chairman, partners
  and manufacturers

DF/HCC printed collateral
[Boston, USA]

The Dana Farber / Harvard Cancer Center [DF/HCC] is an alliance of about 800 cancer researchers from seven different medical institutions in Boston. Its aim is not to cure cancer, but rather to speed the application of science to make it a manageable disease. The DF/HCC does this through seed grants for innovations ranging from research, to universal patient care, to technology and beyond. 

_concept and design
_close collaboration with writer
  and development director
_development of comprehensive
  look in correspondence with
  Harvard Medical School’s identity
_design of capabilities brochure,
  initiative brochure and extensive
  stationery system

Boutique hotel restaurant materials
[Boston, USA]

Henrietta’s Table is one of the restaurants in the boutique Charles Hotel in Cambridge, Massachusetts. With its approach “of honest to goodness New England cooking,” Chef Peter Davis has created a foodies’ destination. He relies on organic, native ingredients from local producers throughout New England. Keeping the menu always in accordance with seasonal produce, fresh and honest.

_close collaboration with
  hotel’s general manager
  and developer
_re-positioning of the
  restaurant’s brand
_development of new look
  working with illustrator
  Susy Pilgrim Waters
_working with writer to create
  new voice

The Goats in Space Saga book series
[Melbourne, Australia]

Working closely with the author and illustrator, Emma Oakey, on this series, we have put together two titles of possibly four or five books that tell the tale of young space explorers and their adventures on different planets.

Creating a compelling lay out with hand drawn illustrations and making it into a series has been a welcomed challenge. It will be fun to see this series develop further.

_Collaborating on general concept for book design
_Refining hand-drawn illustration and creating illustrations in Photoshop
_Building illustration elements in photoshop
_Refining line-drawings for the inside pages
_Creating all print ready files for production
_Advising author in all technical aspects of publishing

Capabilities brochure and stationery
[Münster, Germany]

Tutmann Finanzmanagement [financial management] is a small firm, consisting of a husband and wife team that invests money in international ventures. The exclusive client base enjoys individual attention and thorough planning. Tutmann's tailored approach has been a rewarding strategy. 

_updating and refining of Tutmann
  logo type
_concept and design of modular
  brochure materials and stationery
_image research and acquisition
  from international financial partners
_organization and development of
 photo shoot
_art direction of photo shoot

In-room guest compendium and key-holder
[Boston, USA]

Hotel Commonwealth opened its doors in 2003. It is based on turn of the century urban grandeur. It is reviving Kenmore Square in Boston as an elegant market-place, and serving Boston University as their prime guest house.

_developed concept for hotel’s
  print identity
_designed steamer-truck inspired
  in-room guest guide
_concepted contents for guest guide
 and new key card packaging
  AIGA Best of New England Design:
 Rest of Show

Web presence, packaging and photo shoot
[Boston, USA]

With the experience of four generations in the traditional cashmere trade, cashmere.com became the digital outlet for this cashmere authority, the Forté family. It only featured the highest quality goods, in material, as well as design.

 _development of logo-type
_strategic marketing development 
_concept and design of all packaging and  
  print materials, including hangtag, care booklet,
  customized vinyl pouch, tissue paper, gift box, 
  grosgrain ribbon, Defuzzit™comb, as well as
  order forms and gift card
_production management
_art direction of photo shoot
  AIGA Best of New England Design: Best of Show

Community Rowing, Inc. printed collateral
[Boston, USA]

Community Rowing is a non-profit organization promoting rowing for everyone. With over 1000 members, it is one of the biggest rowing clubs in the United States. CRI’s programs include rowing for inner-city kids, recreational rowers, competitive rowers as well as rowing for the blind and disabled

_designed all materials for fund-raisers, newsletters,
  annual course brochures, and some early collateral
  for the capital campaign
_close collaboration with CRI director and staff
_concept and design
_production management

BOYOGA
BoYoga is a yoga on demand business. Bo Walters will come into your home to instruct you or a small group of people in various yoga practices. Her practice is located in USA.
_concept and design
_production management

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MAX Ultimate Food
MAX is a high-end catering company in Boston. They wanted to be known as MAX only to enable possible diversification. 
_concept and design of logo type and stationery
_production management
  Inclusion in Strathmore Gallery

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Fifteen Feet Tree Maintenance
Melbourne based Fifteen Feet Tree Maintenance is a small start-up company that provides a wide range of tree services for commercial customers. Besides regular maintenance, they also provide emergency tree services and assessments. Their comprehensive maintenance planning has been especially successful with local schools, looking out to keep everyone safe.  
_concept and design of logo

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SiEMANN Accountancy
Siemann is a small accounting firm that wanted to distinguish itself from the crowd without being too extravagant. 
_concept and design of logo type and stationery
_production management of print items
  and concurrent signage

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EIO BARBEQUE
This work-in-progress is for a barbeque take-away outlet in the United States. The work will include all printed collateral, signage, and possible web and social media presence. 

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